This is the concept for the Franklin Michelle FM-Life Athletic red and black conquer graphic polo shirt. Focusing on the message of overcoming and taking control of your life. You can discover the full line of Power Polo shirt each with a positive power word and a phrase that represents the companies meaning of that word in excerpt. With all the obstacles in the world today, some would argue the best way to put them in perspective is the write them down. According the FM marketing team, this is exactly the approach. Except, instead of trying to pen all your issues. Try and harness them into one positive word that will help you self reflect a solution. The company challenges all to embrace this notion and use the #BOUTTHATFMLIFE to post your expressions using just one positive word.